What you'll learn as a professional sales major at UW-Platteville

As the only sales major offered in the region, the professional sales degree from UW-Platteville's School of Business will set you apart as a job candidate. Employers are already starved for professionals with expertise and the cultivated dispositions necessary for a successful sales career. Additionally, the demand for professional salespeople will continue to be high as businesses seek to gain a competitive edge in the marketplace. This level of demand is your opportunity to command a much higher starting salary and prepare to enter a career with the confidence, skills, and knowledge you need to excel.

The program draws upon the best-in-class science from psychology, communication, marketing, and economics to provide you with a unique, differentiated, and high-value credential unlike anything your fellow job candidates will bring to an interview. Your coursework will emphasize the time-tested techniques that ultimately produce sales for an organization. You’ll study persuasion, human motivation, rapport building, and the processes used by various groups to put a product in a consumer’s hands. The program also emphasizes applied experiences because the best way to learn sales is to, well, actually practice selling. You’ll spend time in a call center environment, make sales presentations, and engage in sales competitions as part of the student chapter of American Marketing Association. Because of this highly experiential format, the degree in professional sales is offered only in the campus format.

Additionally, you’ll learn from faculty who bring extensive sales experience and academic credentials, ensuring that you have exactly what you need for a long and successful career. Differentiate yourself and gain a competitive advantage with the Bachelor of Business Administration in Professional Sales.

Careers for students with a sales major

When you obtain a sales degree in Wisconsin through UW-Platteville, you put yourself in a good position in the job market. Companies across virtually every industry are looking to hire graduates with degrees in sales because qualified salespeople are important for their success. As a salesperson, you will likely earn commission based on how much you sell, creating a high potential for earnings if you’re willing to work hard. In addition, the degree of demand means your skills as a sales professional will be highly sought-after. You can expect to enjoy a higher level of job security than other professions as a result.

Completing our sales degree programs can open the door to many exciting and lucrative positions, such as:

  • Account manager
  • Sales manager
  • Sales representative
  • Insurance sales agent
  • Financial services sales agent

Discover by doing

UW-Platteville’s sales courses are built with a student-centric approach. We stress the importance of real-world applications for the knowledge you’ll gain. Here you’ll find experiential learning that connects your education to your future career, as well as the opportunity to help others achieve their goals.


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