Industry Awareness Day provides you the opportunity to engage with students, faculty, and staff while showcasing your company, corporate culture, and values. This outdoor, in-person event takes place in a fun and interactive environment prior to the University of Wisconsin-Platteville Fall Career Fair.

With demand rising for students and soon-to-be graduates, participation in Industry Awareness Day is a great opportunity to network and informally assess candidates who are interested in securing internships, co-ops, and full-time positions. It also offers students the ability to learn one-on-one about your business or industry, creating more relevant and focused interactions during the Career Fair.

Outdoor locations in high-traffic pathways across campus are reserved on a first-come, first-served basis. View campus map.

“Industry Awareness Day is like being in a live interactive billboard on the campus sidewalk – a no pressure, casual way to learn about and interact with companies which students may or may not have heard of before.” 

Jeff Eggert, P.E., Construction Support Engineer, CB&I



9–9:45 a.m. Setup
10 a.m.–3 p.m. Event


  • Main area: sidewalk between the Markee Pioneer Student Center lawn and Boebel Hall
  • Other options: sidewalk in front of Ullsvik Hall, sidewalk in front of Karrmann Library and Ullrich Hall, path near Bridgeway Commons

Added Benefits

  • Networking with students prior to the Career Fair, allowing for customized engagement and interview preparation
  • Extended time with students and prospective job candidates
  • Connections and interactions with students who may not plan to attend Career Fair


  • $300 per location/booth area
  • Companies must also be registered as a participant in the fall Career Fair
  • Showcase options include vehicles, products, pop-up tents, SWAG, company information, and more
  • Power and water available by request
  • All participants are responsible for providing their own equipment, tents, tables, chairs, etc.