Sub-Zero Group, Inc. sponsors new instrumentation lab

Leaders from UW-Platteville and Sub-Zero Group, Inc.
Leaders from UW-Platteville and Sub-Zero Group, Inc.
Bronson Blum, Senior Manager, New Product Development at Sub-Zero Group, Inc. outside of the new  Sub-Zero, Wolf and Cove Engineering Instrumentation Lab in Sesquicentennial Hall.
Bronson Blum, senior manager, new product development at Sub-Zero Group, Inc. outside of the new Sub-Zero, Wolf, and Cove Engineering Instrumentation Lab in Sesquicentennial Hall

Sub-Zero Group, Inc., manufacturer of leading luxury kitchen appliance brands Sub-Zero, Wolf, and Cove, continues to show its dedication to engineering at the University of Wisconsin-Platteville with a $100,000 gift to support the new Sub-Zero, Wolf, and Cove Engineering Instrumentation Lab in Sesquicentennial Hall.

According to Jessica Fick, assistant dean of the College of Engineering, Mathematics and Science, the Sub-Zero, Wolf, and Cove Engineering Instrumentation Lab serves three disciplines directly: mechanical engineering, electrical engineering and software engineering. One of the main design themes for Sesquicentennial Hall was to encourage collaboration across the disciplines, and this lab is a prime example of delivering on that promise. Not only do these disciplines hold classes in the lab, but it also serves as a prototyping hub for devices that require sensors, instrumentation and control. It allows students and faculty to find components and equipment for testing solutions much more quickly than ordering and then testing.

“Sponsorship and partnerships with industry are vital to providing hands-on experiences for our students,” said Fick. “Funding supports programs, staff and equipment that make the student experience that much richer – developing the ability to think creatively, make connections and create value in their future careers.”

“Collaboration across engineering disciplines is key to our company’s success,” said Terry Hoffmann, senior director of corporate design for Sub-Zero Group. “We are grateful for the opportunity to support UW-Platteville’s College of Engineering, Mathematics and Science through a facility that will foster collaborative, experiential learning.”

Sub-Zero Group, Inc., headquartered in Madison, Wisconsin, manufactures best-in-class appliance brands Sub-Zero, Wolf, and Cove. Founded in 1945, Sub-Zero Group, Inc. is the leading American-based manufacturer of refrigeration, freezer and wine storage products. Sub-Zero, the preservation specialist, pioneered the concept of dual refrigeration, ensuring that food stays fresher longer. With the acquisition of Wolf Range Company in 2000, Sub-Zero Group, Inc. added the industry specialist in residential cooking appliances, with products including ranges, cooktops, wall ovens, warming drawers and ventilation equipment. In 2018, Sub-Zero Group, Inc. launched the Cove brand of dishwashers, the specialist in all things clean. Cove joins Sub-Zero and Wolf, establishing the brands as corporate companions and a complete kitchen family. In its third generation of family ownership, the privately held company also operates manufacturing facilities in Fitchburg, Wisconsin, and Goodyear, Arizona. Sub-Zero Group, Inc. is continually recognized for the highest achievements in appliance innovation and customer satisfaction. For more information about Sub-Zero, Wolf, and Cove, visit subzero-wolf.com.