Ambrosy develops business through Launch Lab

March 7, 2014
Becky Ambrosy
Becky Ambrosy

PLATTEVILLE, Wis. — As an alumnus of the University of Wisconsin-Platteville, Becky Ambrosy took advantage of the Pioneer Launch Lab as a way to gain tools for starting her massage therapy business. The Pioneer Launch Lab is an entrepreneurial setting providing an environment for students, recent alumni and faculty for the development of their business ideas. It is intended for those who may have a creative concept or for those who are already operating a business, but want to expand and take it to the next level. Ambrosy is the owner of Platteville Massage Therapy LLC, located at 20 South 4th Street in Platteville.

Ambrosy is originally from Sherrill, Iowa and graduated from UW-Platteville in 2011 with degrees in business administration and animal science. Following graduation, she attended Blue Sky Massage School in Madison, Wis. She received her massage therapy license in 2013 with a specialty in medical massage.

One semester of involvement in the Pioneer Launch Lab provided Ambrosy with the opportunity to network and gain new clients. Meeting with Brock Waterman, Pioneer Launch Lab coordinator, allowed Ambrosy to discuss her needs as a business owner. “I needed to find a good location, set up a way to track finances and promote my business online,” said Ambrosy. “When starting a business, it was so important to have someone who was knowledgeable to discuss issues with.” The assistance received in online business marketing has benefited her business by reaching more prospective clients.

“I competed in the business plan competition during my semester in the Launch Lab and placed third,” said Ambrosy. “The contest and workshops provided prior to competing allowed me to confirm thoughts I had on my business as well as discover items I had not considered.” The competition is hosted by the UW-Platteville Pioneer Academic Center for Community Engagement.

Ambrosy specializes in medical massage and offers a variety of massages to meet the needs of her clients. These include relaxation, Swedish, deep tissue, medical, prenatal, lymphatic and craniosacral. “Massage therapy is beneficial for medical conditions and helps increase circulation, giving stress relief and strengthening the immune system,” said Ambrosy.

Business has been good and she is looking into adding another massage therapist to her business in order to expand hours and massage offerings. “My number one goal is to make my clients first priority,” said Ambrosy. “I am always thinking of how I can help them have healthier lives. Continuing to gain expertise in the field is one way that I am able to better serve my clients.”

“I enjoy being an active part of the Platteville community,” said Ambrosy. She belongs to a number of community organizations including the Platteville Area Noon Optimist Club, Platteville Main Street program, Southwest Wisconsin Young Professionals and Platteville Area Chamber of Commerce.

Contact: Becky Ambrosy, Platteville Massage Therapy LLC, (608) 778-1856,,,

Written by: Ethan Giebel, UW-Platteville University Information and Communications,
(608) 342-1194,


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