Business and Commerce of the European Union
- Taught in English, this course begins with an examination of the economic situation in Europe, including the European Common Market and the present situation in Spain, and then moves specifically to business and commerce in Europe, including banking, currencies and exchange rates, inflation, European stock exchanges, and taxation. The emphasis in the course falls on business and commerce in Spain, covering state-owned and private companies, Spanish business law, Spanish banking, import and export, and foreign investments. The course also deals with marketing, statistics and data processing, and accounting practices in Europe.
Management of International Business
- Taught in English, this course will cover the facets of management which become more complicated in international business as well as those which are unique to international business. Such problems as exchange rates, contradictory laws and business practices, expatriate executives, and corporate language versus country language will be treated. The problems will be dealt with by using real examples and class discussion. Prerequisite: One course in Business.
- Taught in English and using Spain and the United States as the primary points of reference, the course will focus on the major environmental factors affecting the international marketer, the barriers and opportunities, the formulation of international marketing programs, competitive strategies, and corporate sales. Prerequisite: One course in Business.