Bachelor of Science in Business Administration

University of Wisconsin-Platteville

Bachelor of Science in Business Administration

Degree Requirements

Graduation Requirements
General Education Requirements
Business Administration Requirements
Electives and Minor Requirements
Summary of Degree Requirements

Business Administration Major Requirements

To earn a business administration major, you must obtain 60 credits composed of 45
required credits and 15 credits in an area of emphasis.

REQUIRED COURSES - 45 credits

   ACCT 2010   Financial Accounting.........................3 cr.
   ACCT 2020   Management Accounting........................3 cr.
   ACCT 3000   Accounting Issues for Managers...............3 cr.
               (or ACCT 3010 or ACCT 3230)
   BSAD 1300   Global Business..............................3 cr.
   BSAD 2330   Leadership and Management....................3 cr.
   BSAD 2630   Introduction to Marketing....................3 cr.
   BSAD 3030   Human Resource Management....................3 cr.
   BSAD 3130   Legal Environment of Business................3 cr.
   BSAD 3620   Financial Management.........................3 cr.
   BSAD 4840   Business Policy/Strategy.....................3 cr.
   COSC 1830   Microcomputer Applications...................3 cr.
   COMM 3010   Business Communication.......................3 cr.
   ECON 2130   Principles of Macroeconomics.................3 cr.
   ECON 2230   Principles of Microeconomics.................3 cr.
   ECON 2410   Interpretation of Business and Economic Data.3 cr.

BUSINESS AREA OF EMPHASIS -15 credits

You must take a minimum of 15 credits in one of the following areas. BSAD 4990 Internship is
an option in several emphasis areas. Discuss with your advisor if you would
like to pursue this option.

An asterisk (*) indicates that a specific course is not offered at a distance at UW-Platteville.

Finance Emphasis - 15 credits

Required Courses 6 credits

BSAD 3930   Investments............................3 cr.
BSAD 4030   Financial Decision Making..............3 cr.

Elective Courses 9 credits

*AGIN 3530   Agricultural Commodity Marketing.......3 cr.
 BSAD 3140   Managerial Law.........................3 cr.
*BSAD 3150   Principles of Real Estate..............3 cr.
 BSAD 3400   Personal Financial Planning............3 cr.
*BSAD 3430   Risk Management........................3 cr.
*BSAD 3640   Financial Systems Analysis.............3 cr.
 BSAD 3710   Bank Management........................3 cr.
*BSAD 4130   Security Analysis......................3 cr.
*ECON 3730   Money and Banking......................3 cr.

Sales & Marketing Communications Emphasis - 15 credits

Required Courses 6 credits

BSAD 3700   Marketing Research......................3 cr.
BSAD 4630   Marketing Management....................3 cr.

Elective Courses 9 credits in one of two options

Option 1:  Advertising and Promotion
  BSAD 3120   Retailing..............................3 cr.
  BSAD 3630   Advertising (required).................3 cr.
  BSAD 3720   International Marketing................3 cr.
  BSAD 3740   Consumer Behavior......................3 cr.
  *COMM 2360   Public Relations Principles...........3 cr.
  *COMM 3720   Publication and Advertising...........3 cr.
  *COMM 3920   Promotional Writing Techniques........3 cr.
  *COMM 4360   Strategies in Public Relations........3 cr.
 Option 2:  Sales Techniques
  *AGIN 3410   Agricultural  Consulting and Sales....3 cr.
  *BSAD 3110   Direct Marketing......................3 cr.
  BSAD 3720   International Marketing................3 cr.
  BSAD 3740   Consumer Behavior......................3 cr.
  *BSAD 3820   Professional Selling (required).......3 cr.
  *BSAD 3830   Sales Management......................3 cr.
  *ECON 3420   Consumer Economics....................3 cr.
  *SPCH 3250   Interpersonal Communication...........3 cr.

Management Emphasis - 15 credits

  *BSAD 3230   Small Business Management.............3 cr.
   BSAD 3530   Organizational Behavior...............3 cr.
   BSAD 3540   Quality Management....................3 cr.
  *BSAD 3600   Government Regulation of Business.....3 cr.
  *BSAD 4110   Management Science   .................3 cr.
  *BSAD 4120   Operations Management.................3 cr.

Human Resource Management Emphasis - 15 credits

Required Courses 6 credits

   BSAD 3100   Compensation Management................3 cr.
   BSAD 4200   Employee Recruitment and Selection.....3 cr.

Electives 9 credits

   BSAD 3330   Labor Law..............................3 cr.
   BSAD 3340   Management, Gender, and Race...........3 cr.
   BSAD 3450   Employment Law.........................3 cr.
   BSAD 3540   Quality Management.....................3 cr.
   BSAD 4330   Labor-Management Relations.............3 cr.
  *ECON 3430   Labor Economics........................3 cr.
    *IS 2710   Principles of Industrial Safety........3 cr.
    *IS 3610   Safety and Workers Compensation Laws...3 cr.
  *PSYC 2990   Industrial Psychology..................3 cr.

International Business Emphasis - 21 credits

Required Courses 21 credits

   BSAD 3720   International Marketing................3 cr.
  *ECON 3630   Comparative Economic Systems...........3 cr. 
  *SPCH 2300   Intercultural Communication............3 cr.
                 OR 
  *POSC 3030   International Relations................3 cr.

12 credit study abroad experience with 6 credits of pre-approved business courses from one of the following:

      Spanish-American Institute in Seville, Spain
      American University in Rome, Italy
      St. Mary's College in London, England

Consult with department chair about pre-approved courses.

Computer Science Emphasis - 18 credits

Required Courses 6 credits

  *COSC 1430   Programming in C++.....................3 cr.
  *COSC 2230   Programming in COBOL...................3 cr.

Electives 12 credits

  *COSC 2340   Programming in Visual Basic............2 cr.
  *COSC 2830   Advanced Microcomputer Applications....3 cr.
  *COSC 3130   Systems Analysis and Design............3 cr.
  *COSC 3340   Windows Programming....................3 cr.
  *COSC 3530   Systems Development and Implementation.3 cr.
  *COSC 3630   Database Design and Implementation.....3 cr.
  *COSC 3930   CICS Application Programming...........3 cr.
  *COSC 4110   Seminar................................1 cr.
  *COSC 4230   Applications in Information Systems....3 cr.

Applied Management Emphasis - 15 credits

Required Courses 6 credits

BSAD 3530 Organizational Behavior................3 cr. or BSAD 3540 Quality Management.....................3 cr.

To complete this emphasis, a second major or a minor other than those designed for education majors must be completed.

General Business
(No emphasis) - 15 credits
If you do not choose to select an area of emphasis, you may choose 15 credits from any 3000-4000 level business administration courses in consultation with your advisor.