BUSADMIN 1200 3 credits
Introduction to American Business Enterprise

A survey of the fundamentals of business including business formation and entrepreneurship, marketing, management, production, accounting, and finance and the basic terms and concepts of economics. F

BUSADMIN 1300 3 credits
Global Business

This course will survey current issues and trends in global business. Specific emphasis will be placed on the impact of these trends on managers in the multinational organizational setting. Topics include a study of the economic, financial and legal environments of international business. In addition, trade issues and corporate strategies will be discussed. GE:IE. F, S, Su

BUSADMIN 2330 3 credits
Leadership and Management

An introduction to the role of management through discussion of the planning, organizing, leading, and controlling functions. Behavioral, quantitative, and qualitative aspects of managerial decision making are explored. F, S, Su

BUSADMIN 2630 3 credits
Introduction to Marketing

The study of marketing encompasses the activities involved in anticipating, managing, and satisfying demand via the exchange process. Activities include environmental analysis, marketing research, consumer analysis, product planning, distribution planning, promotion planning, price planning, and marketing management. The dynamic nature of marketing, the complex environment surrounding today's marketers, and various marketing functions, performers, and strategies are examined. F, S

BUSADMIN 3030 3 credits
Human Resource Management

An introduction to topics such as human resource planning, equal employment opportunity, selection, training and development, performance appraisal, compensation, safety and health, and employee and labor relations. The impact of laws and of societal and business trends on human resource functions is presented. Each manager's role in dealing with human resources is emphasized. P: BUSADMIN 2330 or AGINDUS 1500. F, S, Su

BUSADMIN 3100 3 credits
Compensation Management

An exploration of the discipline of compensation management. The processes of job analysis and job evaluation are discussed as methods to determine internal pay equity. Market wage surveys are presented as tools to ensure external equity. Wage scale development and various employee benefit options are discussed. Other topics include wage and benefit related laws, performance appraisal, and motivation theories. P: BUSADMIN 3030. S

BUSADMIN 3110 3 credits
Integrated Marketing

An examination of the concepts, strategies, and applications involved in direct marketing including mail order and direct response advertising. Measurability, accountability, lists, data, and the integration of direct marketing programs into total marketing efforts and overall organization goals and functions are discussed. P: BUSADMIN 2630 or AGINDUS 2430. Occasionally.

BUSADMIN 3120 3 credits
Retailing

A study of various types of retail institutions and their characteristics. The many kinds of retail ownership options, strategy mixes, locations, organizational formats, merchandise and inventory management techniques, and promotional policies are compared and evaluated. Cases reflecting a global perspective are included. P: BUSADMIN 2630 or AGINDUS 2430. S

BUSADMIN 3130 3 credits
Legal Environment of Business

This is a study of the legal and ethical environment of business and its effects on business decisions. The course includes the substantive areas of contract law, tort, criminal law, government regulation, employment law, consumer protection, antitrust, environmental law and securities law. We will also examine the ethical implications of legal disputes in business. F, S

BUSADMIN 3140 3 credits
Managerial Law

This course is a continuation of BUSADMIN 3130, Legal Environment of Business. Course coverage includes property, wills, trusts, and estates, agency, business organizations, secured transactions and bankruptcy, and commercial paper. P: BUSADMIN 3130. F, S

BUSADMIN 3150 3 credits
Principles of Real Estate

Classification and acquisition of property rights, types of estates in property, relation of landlord and tenancy, conveyancing, liens and mortgages, real estate brokerage. P: BUSADMIN 3130 or permission of the instructor. Occasionally.

BUSADMIN 3230 3 credits
Small Business Management

This course acquaints the student with many aspects of owning and operating a small business. Topics covered include the characteristics of small business managers, planning and organizing for a new or an ongoing business, staffing a business, producing and marketing a product or service, profit planning and control, security, and the specifics of developing a business plan. P: BUSADMIN 2330 or AGINDUS 1500. F, S

BUSADMIN 3330 3 credits
Labor Law

A study of legislative and judicial regulation of labor and management designed to familiarize the individual with the historical development of labor legislation, NLRB rulings, court decisions, and current problems. P: BUSADMIN 3030. S

BUSADMIN 3340 3 credits
Management, Gender, and Race

(cross offered under WOMSTD 3340)
This course reviews the changing nature of management and explains why gender and race/ethnicity have become important concerns of business. It examines the status of women and people of color in managerial or administrative positions and discusses socialization processes, stereotypes, equal employment opportunity laws, diversity management, illegal harassment, and power in organizations. Networking, mentioning, work/life balance, and career planning also are addressed. P: BUSADMIN 2330, AGINDUS 1500, or junior standing. GE: EGS. F, S

BUSADMIN 3400 3 credits
Personal Financial Planning

A study of the major financial decisions encountered by individuals. The course explores a variety of consumer problems found in a modern, complex economy. Subjects covered include the financial planning process, money management, consumer borrowing, insurance planning, budgeting, investments, and retirement and estate planning. F, S

BUSADMIN 3430 3 credits
Risk Management

This course covers the theory of risk and introduces the basic concepts of risk management. Special emphasis is placed on risk transfer to insurance companies. The course also introduces basic insurance concepts for both the individual and corporate consumers because risk management decisions presuppose a thorough understanding of the nature and functions of insurance. P: BUSADMIN 1200. F

BUSADMIN 3440 3 credits
Life Insurance

Risk theory and premium calculation, life insurance and annuity contracts, group insurance, industrial insurance, disability protection, insurance company contracts. Occasionally.

BUSADMIN 3450 3 credits
Personnel Practices Legislation

An analysis of employment relations legislation and its impact on areas of human resource management. Primary emphasis on employment discrimination and affirmative action, unemployment compensation, and workers compensation, Fair Labor Standards Act, OSHA, ERISA. P: BUSADMIN 3030. F

BUSADMIN 3530 3 credits
Organizational Behavior

In-depth study of the development of organizational theory and behavior. Recent theory is discussed in relationship to management applications. P: BUSADMIN 2330 or AGINDUS 1500. F, S

BUSADMIN 3540 3 credits
Quality Management

Provides an understanding of the tools, language, and techniques used in the field of Total Quality Management (TQM). The history of the quality movement, major tenets of the field, theorists and their philosophies, and the use of basic tools of TQM all will be covered in this course. The course focus will be project-based in a team environment. P: BUSADMIN 2330 or AGINDUS 1500. F, S

BUSADMIN 3600 3 credits
Government Regulation of Business

An examination of the impact of government agencies and regulatory legislation on the operation of commercial institutions in the United States. Content includes the social, political, and economic rationale of government regulation with emphasis on administrative and antitrust law, regulatory theories and applications, and the historical foundations. P: ECONOMIC 2130, ECONOMIC 2230, BUSADMIN 3130. S

BUSADMIN 3620 3 credits
Financial Management

An introduction to the finance function and financial management of the firm, including techniques of financial analysis, working capital management, capital budgeting, the acquisition and management of corporate capital, and dividend policy. Analysis of how the financial manager influences the decision-making process within the firm. P: ACCTING 2010 grade of "C" or better and completion of university math requirements. F, S, Su




BUSADMIN 3630 3 credits
Advertising

Advertising as a selling and communications tool; its place in the modern economy; its procedures, methods, and development functions. P: BUSADMIN 2630 or AGINDUS 2430. F, S

BUSADMIN 3640 3 credits
Financial Systems Analysis

A macro-finance course that deals with the financial system of the United States. Major emphasis is placed on financial markets, financial institutions, financial assets, and their interaction within the financial system framework. The course also has a focus on the management and regulation of both markets and institutions. Web assignments are an integral part of this course. P: BUSADMIN 3620. F

BUSADMIN 3700 3 credits
Marketing Research

Introduction to the research problem and the scientific method; research design and sources, evaluation of data, and presentation of research findings. P: BUSADMIN 2630 or AGINDUS 2430 and ECONOMIC 2410. F

BUSADMIN 3720 3 credits
International Marketing

A conceptual focus on the breadth of the international marketing management area including problems, strategies and techniques, plus a survey background in such environmental factors as legal, cultural, economic, financial, and regional characteristics. The purpose is to prepare students and practicing business managers for successful operations in the world marketing environment of developing, industrial, and/or technological nations. P: BUSADMIN 2630 or AGINDUS 2430. Every third semester.

BUSADMIN 3740 3 credits
Consumer Behavior

Consumer behavior reaches for a better understanding of the consumer buying process. It begins with an examination of basic, standard steps that consumers take while making a purchasing decision and moves into consumer motives based on various consumer cohorts. The marketing student--after having studied consumer behavior--will have a stronger appreciation for the basis of consumer needs and will be better prepared to serve them. P: BUSADMIN 2630 or AGINDUS 2430. Every third semester

BUSADMIN 3820 3 credits
Professional Selling

A study of the principles, techniques, and practices involved in selling products, services, and ideas to final consumers and organizational buyers. The selling processes used by manufacturers, distributors, and direct marketers are considered. Changes in the selling environment due to global marketing and international sales are discussed. Several sales presentations are required. P: SPEECH 1010 or SPEECH 1250. S

BUSADMIN 3830 3 credits
Sales Management

A study of the role of sales management in the total marketing structure examines the role of sales manager and how this role serves the sales department and the company. Recruiting, selection, training, motivation leadership, compensation plans, and sales forecasting are studied with focus on the administration of these functions. Evaluation and performance appraisal of the sales force are also included. The course considers the many aspects of international selling and training salespersons for global territories. P: BUSADMIN 2630 or AGINDUS 2430 and BUSADMIN 3820. F

BUSADMIN 3930 3 credits
Investments

A contemporary study of investments with a focus on past and present investment decision making, sources of information, stock investing, modern portfolio theory, and mutual fund creation and selection. P: BUSADMIN 3620. F

BUSADMIN 4030 3 credits
Financial Decision Making

An analysis of actual problems encountered by financial managers from major firms. This course utilizes the case study methodology and requires heavy usage of computer application skills, particularly spreadsheet skills. The goal is to identify the problem, analyze it, and finally make a well-justified recommendation to the firm. P: BUSADMIN 3620. S

BUSADMIN 4110 3 credits
Management Science

(cross offered under ECONOMIC 4110)
An introduction to quantitative methods used in business. Introduction to decision theory, inventory control, linear programming and its applications, network and scheduling models, computer software applications. P: completion of university math requirement and ECONOMIC 2410. F

BUSADMIN 4120 3 credits
Operations Management

This course is concerned with the management of operations. It focuses on planning, organizing, and controlling operations in industrial and service organizations, with emphasis on solving common operations problems and on quality management. P: ECONOMIC 2410 or MATH 1830 and BUSADMIN 2330 or AGINDUS 1500. S

BUSADMIN 4130 3 credits
Security Analysis

This course also could be called personal portfolio management. Emphasis is placed on common stock investing and portfolio construction. Security investigation and selection techniques using both fundamental and technical analysis are highlighted. Materials from financial publications, such as Baron's, The Wall Street Journal, Investor's Business Daily and the World Wide Web are integrated throughout the course. P: BUSADMIN 3620. S

BUSADMIN 4200 3 credits
Employee Recruitment and Selection

This course that will provide the student with an understanding of recruitment and selection processes in a variety of organizational settings. Throughout the course, students will acquire and then demonstrate a knowledge base regarding each topical area. At the end of the course, students will be prepared to conduct efficient and effective recruitment and selection programs within the human resources department of an organization. P: BUSADMIN 3030. S

BUSADMIN 4330 3 credits
Labor-Management Relations

Gives an overview of the process of labor relations, in which management deals with employees who are represented by a union. The history of major labor unions and primary labor laws and court cases are covered, along with the general structure and operational aspects of today's labor organizations. Union certification, collective bargaining, and dispute resolution are discussed in detail. Students also participate in a mock labor contract negotiation project and analyze sample grievances. P: BUSADMIN 3030 or ECONOMIC 3430. F

BUSADMIN 4630 3 credits
Marketing Management

The determination of market policy; marketing administration and application of principles pertaining to management of marketing resources. P: BUSADMIN 2630 or AGINDUS 2430 and one other marketing course. S

BUSADMIN 4840 3 credits
Business Policy/Strategy

An introduction to strategic decision-making; integration of the functional organizational areas through analysis of case studies and related readings; development of external information scanning using resources such as Internet and business publications. P: Senior standing and completion of all required courses for Bus. Adm. major. F, S, Su

BUSADMIN 4940 1-4 credits
Special Problems

Supervised readings in specialized areas. P: Junior standing and approval of the department chairperson. Appropriate forms must be completed by students with approval of the instructor and the department chairperson. F, S

BUSADMIN 4950 3 credits
Special Topics

Specific contemporary or other business-related issues will be explored in depth. Topics vary. Occasionally

BUSADMIN 4990 1-8 credits
Internship

Extends the learning process by giving students a chance to apply their knowledge and skills on the job in an actual organization . A 3-credit internship is required for the Business Administration major. May be repeated for up to eight credits. Graded on pass/fail basis. P: Major or minor in business, junior standing, and permission of the department internship coordinator or chairperson. F, S, Su